Banbury Madni Masjid

Client: Banbury Madni Masjid
Category: Non-profit/Charity
Duration: 6 Months
Website Link: https://www.banburymadnimasjid.com/

The Client

Banbury Mosque, situated in Oxfordshire, underwent an expansion in 2008 to provide dedicated prayer spaces for women. This development was aimed at fostering a more inclusive environment where both men and women could comfortably engage in worship. While the decision received some local criticism, the mosque remained committed to accommodating the needs of its diverse community.

Challenges

Outdated website: lacking modern design, responsiveness, and user engagement
Digital presence: Required a strategic digital introduction across all major platforms (Google, YouTube, Instagram, Facebook)
Platform migration: Migration from WordPress to a faster, Astro-based platform
Donation process: was lengthy and not mobile-optimized
Digital assets: No digital presence or assets like Google Search Console or Google Analytics
Payment issues: Payment gateway integration issues affected online donations
Management system: No charity management system for tracking donor data and project history
Campaign visibility: Weak visibility during seasonal campaigns (Ramadan, Qurbani, etc.)
Data storage: Lacked centralized cloud storage for digital operations
Brand trust: Needed stronger brand credibility and donor trust online

Solutions Provided

Website Development & Astro Migration

Rebuilt the website using the Astro framework for faster performance, lower load times, and seamless cross-device compatibility
Designed a modern, responsive UI/UX optimized for donations and community engagement
Integrated a 3-click donation portal along with mobile app compatibility for convenience

SEO, SMM, and SEM Implementation

Deployed full on-page and off-page SEO strategy, including mosque-related keywords and local SEO elements (map, schema, etc.)
Launched social profiles on Facebook, Instagram, YouTube, and Google Business to establish digital credibility
Ran targeted ad campaigns on Google and Facebook during Ramadan and Friday appeal slots

CMS & Charity System Setup

Installed a custom CMS for easy management of prayer times, events, donation drives, and announcements
Integrated a basic charity management system to handle donor info, receipts, and appeal tracking

Digital Asset & Google Tools Creation

Set up and verified Google Search Console (GSC) and Google Analytics 4 (GA4) for website monitoring
Registered and activated Google Ad Grants, enabling free fundraising ads
Configured Google Workspace for centralized charity data management and document control

Results Achieved

Modern Website Launch: Delivered a fast, responsive, mobile-first website with an average load time under 2 seconds
Stronger Online Presence: Active Google listing, verified GMB, and full presence across YouTube, Instagram, and Facebook
Donation Journey Optimized: Reduced donation steps to 3-click flow, resulting in a 51% increase in donation completions
Google Ad Grants: Generated 20K+ impressions/month with hundreds of clicks at zero cost
SEO Improvements: Site indexed within 2 weeks with multiple keywords ranking in top 20 positions
Improved Digital Asset Stack: Full setup of GSC, GA4, Google Workspace, CMS, and secure payment system
Community Engagement: Increased social media followers by 300% within the first 60 days

Executive Summary

In just 6 months, Technoserve Solutions Ltd helped Banbury Madni Masjid go from a minimal online presence to a fully functioning, optimized digital hub. With a new Astro-based site, donation UX overhaul, integrated Google tools, and seasonal ad campaigns, the masjid now drives consistent engagement, trust, and donations—online and offline.

New

Astro Website with 3-click donation flow

20K+

Monthly Impressions via Google Grants

300%

Growth in Social Media Engagement

Faster

Mobile-Optimized UX with full CMS access